Which of these two is more creepy?

Navistone
Navistone

A company that does "data onboarding": coupling online website visitors to their real life addresses. For example: people who visited webpages about foot diseases were surprised to get real mail with advertisements for treatment.

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VS
Origin Wireless
Origin Wireless

By listening very closely to the wifi signals in a room, which your body subtly disturbs, this company can track your breathing patterns.

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