By placing highly sensitive microphones and cameras in your home, you allow Amazon to create more detailed profiles about your life. Having them in your house also has security implications. If you buy this device, you are also making a choice about the privacy of those around you - any voice Alexa picks up will be fingerprinted, allowing Amazon to track people as they visit other places where Alexa is installed.

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This company works for landlords. Renters are "...required to grant it full access to your Facebook, LinkedIn, Twitter and/or Instagram profiles. From there, Tenant Assured scrapes your site activity, including entire conversation threads and private messages; runs it through natural language processing and other analytic software; and finally, spits out a report that catalogs everything from your personality to your 'financial stress level'."

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