Remember the classic board game "Guess who"? This is a Facebook version where they propose that you answer disturbing questions about mutual friends, like "are they in a healthy relationship" or "are they gay".
"If you don't pay for it, you are the product". Facebook creates detailed profiles on both its users and on people who don't have an account. It's a dream come true for any spy agency: the world's biggest people database, where people report on themselves and on each other. Their algorithmic newsfeed has a huge influence on how its users see the world, allowing companies and governments to manipulate their perception, and even their mood.
This company proposes to store highly sensitive information on the blockchain - a technology that has no way to delete data on it, and works by spreading your data across thousands of computers.
Their algorithms look at what you've posted online and deduce your psychological profile.
This company works for landlords. Renters are "...required to grant it full access to your Facebook, LinkedIn, Twitter and/or Instagram profiles. From there, Tenant Assured scrapes your site activity, including entire conversation threads and private messages; runs it through natural language processing and other analytic software; and finally, spits out a report that catalogs everything from your personality to your 'financial stress level'."
This company creates detailed psychological profiles from your data, and then uses that to influence elections. They know what messages you will be most susceptible to. They worked on the Trump campagne.
You get a better deal on insurance as long as you and your friends don't make any claims. This increases social pressure to not make claims, which could lead to bad situations. Secondly, a core idea behind insurance is solidarity with those less fortunate. Segmenting the market could mean higher premiums for the poor.
Find anyone on the popular Russian social network VKontakte, simply by taking a picture of their face. Already the app has lead to problems with stalking and vigilantism. The city of Moscow wants to integrate it into all of their security cameras.
A lot of new security companies focus on 'insider threats'. RedOwl takes data from employees, including their emails and social media feed, and generates a list of the ones you should keep an eye on.. including those that might leak to the press.
This CIA-backed multi-billion dollar company that offers military grade data-analysis, surveillance and prediction to governments, police, cities and companies. The are considered to be as powerful as Google, but the creepy thing is: you're likely never heard of them.
A credit scorer and databroker that has not only created intimate profiles on people, but had such poor security that in 2017 their databases were hacked. Sensitive data on millions of Americans is now out in the open.
This company claims to do DNA Phenotyping - recreating what someone's face looks like from just their DNA. The question: could you convict someone of a crime based on this technology?
Did you know Samsung also makes automated sentry guns? These guns are used at the Korean border, and can kill people autonomously. Photo by MarkBlackUltor
The list of Uber's unethical practices is long: showing fake data to regulators, requesting and then cancelling rides at their competitor Lyft, rampant sexual harassment, repeatedle ignoring local laws, claiming their workers are contractors, and generally contributing the the rise of the 'precariat': people who make little money and have very little job security (a situation that breeds extremist thought).
One of a growing number of companies that offer algorithmic auditing for companies looking to hire new employees. Will companies create their own filterbubbles for people?
This face recognition company's software is used in public spaces like stadiums, and matches 20 million faces per second. It can track people as they move from store to store, and alert security personnel.
This company claims their algorithms only need a pictures of your face to detect if you're an academic, poker player or even a terrorist.
A search engine that is popular with private investigators. It allows you to find "Criminal Records, Arrests, Legal Docs, Marriages, Divorces, Court Records, Contact Info, And Much More!"
Peeple is an app to rate the people around you. The makers assume people will be sincere, honest, and nice to each other, while the truth is these systems amplify the most judgemental parts of ourselves. They "want character to be a new form of currency", which assumes that our character is something we can completely change if only we did our best, ignoring all environmental factors.
Can you boil someone down to a single score? Upstairs.me wants us all to rate each other. On top of that, they want to store all this in a blockchain, so they are less accountable, and it will be impossible to really delete any data. This will invite abuse and create incredible social pressure which will lead to a culture of self-censorship. This violently ignorant startup is probably illegal in the EU.
This is a ranking of the most creepy companies and startups that collect your data or use algorithms in a dubious way.